Web Content Editor Job at McKinley Marketing Partners, Falls Church, VA

QkhpR1g4UENUVVA3Z3BJa1VrOG5hbUY4RlE9PQ==
  • McKinley Marketing Partners
  • Falls Church, VA

Job Description

Our client in healthcare is looking for a Digital Content Manager with a strong background in writing and editing for web platforms, content management systems, and integrating print and digital marketing campaigns. The ideal candidate is a detail-oriented, strategic thinker with expertise in web architecture, usability principles, and search engine optimization (SEO).

Key Responsibilities:

  • Content Strategy & Development: Create, edit, and manage high-quality content for digital platforms, ensuring consistency in tone, style, and branding.
  • Web Content Management: Oversee and maintain website content using content management systems, ensuring optimal usability and functionality.
  • Marketing & Communications Integration: Align web content strategies with broader marketing and communications campaigns across print and digital channels.
  • SEO & Digital Optimization: Implement best practices for website architecture, usability, and search engine optimization (SEO) to improve online visibility.
  • Data-Driven Decision-Making: Analyze web traffic and user engagement metrics to refine content strategies and enhance user experience.
  • Stakeholder Collaboration: Work cross-functionally with marketing, design, and IT teams to optimize digital content and ensure alignment with business goals.

Minimum Qualifications:

  • Experience: 5-7 years of experience in writing and editing for the web, content management, and integrating digital and print communications.
  • Education: B.A. degree, preferably in Journalism, English, Communications, or a related field.
  • Editorial & Digital Expertise: Proven experience as an editor/writer in a fast-paced, goal-oriented communications environment across print and digital platforms.
  • Technical Skills: Strong writing and editing skills, with the ability to quickly learn and adapt to new technologies.
  • Organizational Abilities: Strong organizational skills, attention to detail, and ability to manage multiple projects effectively.

Preferred Qualifications:

  • Web & Digital Marketing Expertise: Experience with site architecture, usability design, search engine optimization (SEO), pay-per-click (PPC) campaigns, and digital advertising strategies.
  • Technical Proficiency: Familiarity with FTP, file conversion and compression technologies, browser plug-in technologies, and web-log analysis tools.
  • Database & Analytics Skills: Experience working with relational databases, usability and visual design, SEO, PPC campaigns, and web analytics tools.
  • Design & Multimedia Abilities: Ability to work with graphics and multimedia content to enhance digital engagement.

Job Tags

Similar Jobs

Private Chef Enterprises

Private Estate Chef de Cuisine Westchester NY $170k - $220k Job at Private Chef Enterprises

 ...Private Chef de Cuisine Westchester As the Private Chef de Cuisine, you will report to and assist the Executive Chef in managing the daily operations of a private household kitchen. In the Executive Chefs absence, you will assume full responsibility for meal... 

Metro Meals on Wheels

Inscripción y Asistente Administrativo Job at Metro Meals on Wheels

Resumen de trabajo:El asistente administrativo y de inscripcin brinda un excelente servicio al cliente para los clientes de Meals on Wheels, los programas para miembros y los cuidadores mientras inscriben a los clientes para recibir comidas a domicilio. El Asistente ...

Epcon Communities Services, LLC

New Home Sales Consultant - Indianapolis, IN Job at Epcon Communities Services, LLC

 ...with a proven track record of results? Join Us!We are building new communities and have multiple career opportunities in the...  ...are looking for professional and driven people to represent the home buying process with enthusiasm and energy. No real estate license... 

Muffetta Household Staffing Agency, Inc.

Private Chauffeur Job at Muffetta Household Staffing Agency, Inc.

 ...including regular inspections and maintenance checks. Communicate effectively with the executive team to coordinate schedules and accommodate any changes or special requests. Provide excellent customer service and anticipate the needs of passengers to ensure a... 

All-Side Roofing & Restoration, LLC

Entry-Level Canvasser - No Experience Needed Job at All-Side Roofing & Restoration, LLC

 ...Entry-Level Canvasser No Experience Needed ???? Are You: Honest, proactive, and confident? A natural communicator who loves solving problems? Energized by helping others and making real connections? Ready to hustle and build a meaningful, rewarding career?...