ROLE:
The Director of Marketing and Events is responsible for directing the marketing and events of the Beverly Hills Chamber of Commerce, a non-profit 501c6 organization with more than 780 members. The Director of Marketing and Events is responsible for developing and managing marketing programs for the Chamber through website, communication and social media management, collateral development, public relations, brand awareness, partnerships and research. The Director of Marketing and Events also oversees the planning and execution of the annual events. He/she reports to the CEO and works in partnership with the executive team.
RESPONSIBLITIES:
· Follow the Chamber’s core values and core focus in all interactions internally and externally
· Execute all responsibilities consistent with sound operations, bylaws and authorized policies and procedures, as directed by leadership including Board and CEO
· Ability to exercise independent judgment; work under pressure with constant deadlines and multiple priorities; and to coordinate projects in a complex organizational structure while performing optimally and maintaining both quality and quantity of work
· Ability to handle and prioritize conflicting complex demands
· Develop and maintain a collaborative working relationship between the Chamber and other businesses, government departments, volunteers and community organizations
· Assist the CEO with strategic planning, budgeting, and operations
· Representing the Chamber at various industry functions
· Assist in public and community affairs, producing presentations for annual and year-end reports, annual marketing meetings, and attendance at key events
· Develop and implement BHCC marketing plan to position BHCC as a premier business membership organization, including the development and implementation of digital, print and broadcast ads, social media program and calendar, website content, SEM, SEO, messaging, sales collateral, sponsorship materials, signage, and brand awareness
· Develop and oversee systems for tracking and reporting on marketing and events to be presented to leadership and the Board in both written and verbal reports when requested
· Develop, implement, and manage cooperative marketing programs with member business partners
· Direct outside vendors including but not limited to advertising, media buying, PR, graphic design, fulfillment house and printers
· Manage PR programs, including creation of media releases and kits, editorial for publications, e-newsletters, photo libraries, and coordination of media and press site visits
· Oversee Chamber communication and digital member advertising including website ads, newsletter ads, eBlasts, one-off communications, and social media posts
· Oversee the production of the annual events ensuring they perform to budget and the organization’s expectations while maintaining vendor relationships
· With the Sales Director, develop and oversee membership engagement touch campaigns Chamber communications including eBlasts, weekly newsletters, retention campaigns, and one-off communication
· With the Sales Director, create systems to coordinate event sponsorships (tiered ticket allocation, advertisement deadlines, follow-ups, thank you cards, etc.)
ADMINISTRATIVE DUTIES:
· Maintain accurate records and communicate with Chamber staff utilizing both physical and digital record keeping systems to ensure information accuracy and redundancies. Use of an internal server for digital file storage, physical files and our online resources (ChamberMaster, TeamWork, Wordpress, Outlook, Google-Drive, Social Media) to share Chamber information, update subscription lists, Member profiles, database groups, register guests for events, etc.
· Prepare purchase orders and check requests
· Performs other duties as assigned
STATUS AND SALARY:
This is a full-time position. Evening and weekend work may be required on occasion. Salary range: 90K-95K upon experience. Excellent benefits including health care, dental, 401k.
“This description is intended to provide an overview of the responsibilities and duties of the position. It is not all-inclusive. The incumbent may be required to perform job-related responsibilities and tasks other than those stated in this position description commensurate with the needs of the organization. Responsibilities may change over time. This description of this position is provided for information purposes only and does not form the basis of a contract.
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